VIRTUAL ASSETS

Discover the united voice, tone, and look of the McCoy Ventures brand.

Colors

Here are all of the primary colors we use for McCoy Ventures projects. They are labeled and displayed with hex color values.

Primary Color
#050720
Primary Color
#6d9300
Tertiary Color
#e30077
Hover Color
#6d9300
Link Color
#e30077
Text Color
#333
Text Dark Background
#ffffff

Typography

McCoy Ventures uses the Hyperspace Race font family of fonts for online and printed communications. Generally speaking, Hyperspace Race Bold should be used for headlines and Hyperspace Race Regular should be used for body text.

A private family office, innovation lab, film producer, IP creator, campaign contributor, and philanthropic donor to causes, companies, culture, and tokens that help make the future happen faster -- while honoring the past.

Logo

This logo should appear on all McCoy Ventures communications in one way or another. Consistency and visibility is important. This is the preferred version of the McCoy Ventures logo. Other acceptable versions of the logo will be presented later.

The graphical icon on the left is called the “brandmark” and the text on the right is called the “wordmark”. Together they create the complete “logo”.